At the Viver Cooperative, we offer unique experiences for companies and groups in a rural setting that combines nature, sustainability, and local culture.

What is agritourism for MICE events?

Agritourism tailored to the MICE (Meetings, Incentives, Conferences, Exhibitions) market is an innovative and attractive option that involves moving meetings, incentives, conferences, and corporate events to a rural setting, far from the stress of the city. This type of tourism fosters a connection with nature and reinforces values such as sustainability, teamwork, and corporate social responsibility (CSR). Spain is a leading destination for organizers of professional meetings and events, and at Cooperativa de Viver, we want to do our part to continue strengthening this trend.

Agritourism Experiences for MICE Groups in Viver

At the Viver Cooperative, we offer agritourism experiences designed for MICE groups, combining our wine and olive oil tourism activities with venues that are ideal for corporate events:

The vine’s skin

On this wine tourism experience, we’ll explore the rich winemaking tradition of Viver and Alto Palancia. In the vineyards, we’ll discover, among other things, the origins of our wines and the project to revive native grape varieties. Next, at the winery, we’ll learn about the winemaking and aging processes. We’ll wrap up the visit with a delightful tasting of some of our wines paired with a delicious lunch.

A Walk with Lágrima

In this olive oil tourism experience, we’ll delve into the fascinating world of extra virgin olive oil. We’ll begin with a walk through our olive groves, which feature the native “serrana” variety, where we’ll learn about the cultivation and care of olive trees, followed by a visit to the mill to learn about the production process of our extra virgin olive oils. The day will conclude with a tasting of our premium olive oils accompanied by a Mediterranean lunch.

Venues for MICE Events

The Viver Cooperative has facilities suited for hosting corporate events. Our spaces are equipped with everything needed to host professional conferences and offer a unique rural setting that fosters creativity and teamwork. Additionally, the opportunity to combine meetings with agritourism experiences adds value to any MICE event.

Benefits of Agritourism for Corporate Events

• Connection with nature: perfect for unwinding and recharging your batteries.
• Promoting teamwork: activities designed to improve group cohesion.
• Commitment to sustainability: a choice aligned with responsible and ethical values.
• Personalized experiences: tailored to the customer’s needs.

Why Choose the Viver Cooperative for MICE Events?

The Viver Cooperative is known not only for its high-quality food and agricultural products, but also for its commitment to sustainability and local culture. We work to offer authentic and personalized experiences that will make any event unforgettable. If you run a business and are looking to strengthen bonds within your team, contact us and we’ll work together to design that special event.